As a freelance writer, John has written over a dozen Medi-Kidz 32 page comic books for the Medi-Kidz corporation. In each issue, John takes difficult to understand medical concepts and explains them in a manner that allows children as young as five to understand their a medical issue (or in some cases a Parent’s medical issue), what they can expect for treatment and the results. The projects are often sponsored by global medical organizations and charities such as the American Cancer Society, Epilepsy Foundation, Children’s Brain Tumor Research Center, and many more.
Credibility is the cornerstone to the Medikidz offering – professional medical writers and doctors write all the content, which is subsequently peer-reviewed by leading consultants in each respective field. Medikidz also gains the endorsement of established and well-regarded medical institutions, foundations and spokespeople. Medikidz has established a Medical Advisory Board, consisting of dozens of the world’s preeminent physicians, as well as a Youth Advisory Board, a group of young people aged 6-16 years old, affected by illness, whose voice and opinion help to shape the direction of Medikidz.
What’s up with Astra? Medikidz Explain ADHD
Astra has a hard time concentrating wherever she is. She finds it difficult to focus at school and can’t seem to sit still even when she’s hanging out with her friends. Fortunately, the Medikidz are keeping a close eye on things from Mediland (their distant planet shaped like a human body) so when Astra’s friends seem to be upset with her they quickly arrive on the scene to help!
The Medikidz want to explain ADHD to Astra and teach her what can be done to help her symptoms. Pump, Chi, Skinderella, Gastro and Axon – super-powered action heroes – whisk her off to Mediland where she goes right inside the skull for an up close tour of the brain itself in order to understand how it works and what happens in somebody who has ADHD!
Join Astra on her whirlwind adventure around all four lobes of the brain – she’ll meet the hard working postal neurons and learn exactly how a breakdown in communication can leave the frontal lobe conductor confused. The Medikidz will also introduce Astra to two friendly hormones, Nora and Dopey, who will teach her about the treatments available to help her deal with ADHD.
Millions of children worldwide are diagnosed every day with conditions that even their parents may find difficult to comprehend. Most children don’t understand their medical conditions, or associated investigations, procedures and treatments, and are often scared by what is going on around them.
That is where the Medikidz come into action! The Medikidz are five energetic, larger-than-life superheroes on a mission to help young people understand illness and medical concepts. Chi, Pump, Skinderella, Axon and Gastro take children on a journey through Mediland – an outerspace planet shaped just like the human body – to explain the diagnosis, investigation, treatment and prevention of different medical conditions.
As well as the 25 current comic book titles on paediatric conditions (such as Epilepsy, Scoliosis, Leukaemia and Cystic Fibrosis) Medikidz have also produced titles relating to adult conditions, so that a parent/loved one, when faced with a diagnosis, has somewhere to turn to help them explain it to their children. Already published is “What’s Up With Mum? Medikidz Explain Breast Cancer” and “What’s Up With Dad? Medikidz Explain Melanoma” and next in this series will be, “What’s Up With Grandpa? Medikidz Explain Alzheimer’s Disease”, with Colon Cancer, Parkinson’s, Multiple Sclerosis and Schizophrenia to follow. Medikidz keep on getting approached all the time to write on new conditions – infact now there is a list of 300 to do! Medikidz also produce pamphlets and brochures explaining paediatrically-licensed medicines (increased understanding can lead to improved adherence) and hospitals investigations, such as “Medikidz Explain MRI Scan” or “Medikidz Explain Endoscopy”.
Since launch in September 2009, for which Archbishop Desmond Tutu was the spokesperson, Medikidz has distributed over 1,000,000 comic books globally, demonstrating in this short space of time, the definite, substantial and unsatisfied need the Medikidz initiative!